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International

Internationalization
The China Project
UNIONE PRODUTTORI AGROALIMENTARI ITALIANI
ANALYSIS
  • Acquire overall information on the Country, on the Chinese market, and the specific destinations in the short-medium-long term
  • Detect the products to export to China
  • Identify new clients in China
ASSISTENCE

Intellectual Property Protection

STRATEGY
  • Drafting a plan for the goods to trade in China
  • Business positioning on China’s domestic market (products/precise geographic areas)
  • Developing stable relationships with Chinese clients
  • Setting-up a commercial platform that works both online and off-line
PROMOTION
  • Specific events to arrange in China (events organized by the Consulate of Italy/Mise/Mibact, Fairs, B2B and B2C meetings) in collaboration with Associazione Italiana Sommelier (AIS) China, Federazione Italiana Cuochi (FIC) chinese delegation
  • Inauguration China Desk (Shanghai) with designated exhibitions and tastings areas
  • Partnership with the Schools of Italian Cuisine in China
2020/2021 Program
THE CHINA PROJECT
Step by Step
  • 01
    COMMERCIAL PLATFORM SET-UP
    -
  • 02
    HEADQUARTERS (SHANGHAI)
    -
  • 03
    PROMOTIONAL EVENTS & EXHIBITIONS
    -

Click on the flyer to show more photos

Authentic Italian Table

Authentic Italian Table

U.P.A.I. was there!
Shanghai

Shanghai

The office is open to our affiliates all year round

Do you need more information?

If you want to know more details about the current projects we’re working on and/or you have questions about the affiliation, contact us!